community news

While the name may have changed, the mission and focus of the Pictou County Palliative Care Society remains the same.

That’s what Ann DeCoste, chairperson of the society, said following the announcement of the new name and website. It was formerly known as the Aberdeen Palliative Care Society.

“This just better names the people that we serve,” said DeCoste, regarding the volunteer society formed in 1988.

Upon inception, the society was a volunteer, non-profit organization, created at a time when palliative care wasn’t an establish specialty, says DeCoste.

“It was all done on a volunteer basis.”

A number of years ago, society members were looking at where the organization was at the time and how it was faring in the community.

“We were seeing times changing and we wanted to keep up with the times, to keep pace with at home care. Palliative care advancements are ever evolving, just as health care, and we were looking at how we could be sure we would be on firm ground going forward,” said DeCoste.

With a grant from the United Way of Pictou County, the society used the funding to create a strategic plan, giving the society members a “good grip on our past and current situation, as well as an opportunity to look forward.”

Over the past year, the society has worked on its strategic plan, inviting stakeholders, medical staff, board members (past and present), and members of the community to help. The plan also included the rebranding process.

Through the name change, DeCoste says their focus is still on clients living at home with palliative needs.

“We will continue working with our current community partners and supporters, and our mission is still the same—to provide passionate support for in-home palliative care clients,” she said. “That is nothing short of what the community deserves.”

Along with the new name, the society has a new website (www.pcpcares.org) where visitors will see the same locally-created logo, along with a more user-friendly website featuring access to services and information, as well as how to donate or volunteer. A video featuring work in the community has been created in part by the Pictou County funeral homes, and can be seen online at https://youtu.be/1aQZMYFplYc.

For further information on the society, email admin@pcpcares.org.

Reporter

Raissa Tetanish has been a journalist for the past 15 years, and has spent four years as editor of both The Light and Hub Now. She joined the Pictou Advocate in April 2021.